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Transforming Nokia at Meripustak

Transforming Nokia

Books from same Author: Risto Siilasmaa

Books from same Publisher: MC GRAW HILL INDIA

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    • General Information  
    Author(s)Risto Siilasmaa
    PublisherMC GRAW HILL INDIA
    Edition1st
    ISBN9789353166267
    Pages336
    BindingPaperback
    LanguageEnglish
    Publish YearApril 2019

    Description

    MC GRAW HILL INDIA Transforming Nokia by Risto Siilasmaa

    In 2008 no ki a owned half of the global smart phone market. By 2012 — four years after Apple introduced the iPhone company synonymous with mobile phones had lost more than 90 percent of its value and was rumored to be on the brink of bankruptcy. Thats when risto siilasmaa took the helm and put his concept of "paranoid optimism" to the test. Nothing less than the existence of this 150-year-old company was at stake. In transforming no ki a siilasmaa tells the gripping inside story of nokias near-death experience and its astonishing recovery. Why couldnt no ki a compete against Apple and Android? The answer was every leader nightmare: no ki a was a victim of its own success. Leaders had become complacent and resistant to change and the innovative and risk-taking culture that had once propelled no ki a to greatness was all but gone. Siilasmaa explains how he and his team tapped the power of paranoid optimism to revive and reinvent the struggling company — and he reveals how anyone can use his methods to rise above any business challenge in any industry. Bold and often unconventional his battle-tested strategies include: building and banking on trust-based relationships at every level of your company seeking out bad news embracing emotions and learning to be brave enough to dream big. No ki a is now among the top players in the global digital communications infrastructure market. The value of its business increased more than 20 times between 2012 and 2016. Tellingly fewer than one percent of the Companies current 100 000 employees carried a no ki a badge in 2012.