Digital Transformation at Meripustak

Digital Transformation

Books from same Author: Gupta

Books from same Publisher: Mcgraw Hill Education 

Related Category: Author List / Publisher List


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  • General Information  
    Author(s)Gupta
    PublisherMcgraw Hill Education 
    Edition1st Edition
    ISBN9789364445207
    Pages376
    BindingSoftcover
    LanguageEnglish
    Publish YearMay 2025

    Description

    Mcgraw Hill Education  Digital Transformation by Gupta

    This book provides a comprehensive framework for understanding and managing the complexities of digital transformation. With a focus on both the technological and cultural aspects of transformation, it connects digital strategy with organizational change. The text examines topics such as strategic impact of AI, blockchain, and other transformative technologies, while addressing cybersecurity, ethical concerns, and sustainability in digital transformation. It will be valuable resource for both students and professionals, helping them drive impactful transformation and ensuring digital investments generate sustainable business value.Salient Features• Comprehensive coverage of key aspects of digital transformation, including emerging technologies, evolving business models, digital product management, data-driven decision-making, security, etc.• Highlights the role of leadership, organizational change, and cultural transformation in driving successful digital initiatives.• Provides frameworks, methodologies, and strategic approaches to executing digital transformation effectively.• Excellent pedagogy having chapter opening vignette, key terms, quick bytes, did you know boxes, 15+ cases, ensuring practical learning through real-life examples.