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Strategic Management: Concept And Cases 14Th Edition at Meripustak

Strategic Management: Concept And Cases 14Th Edition

Books from same Author: David

Books from same Publisher: Phi

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    • General Information  
    Author(s)David
    PublisherPhi
    Edition14
    ISBN9788120348851
    Pages692
    BindingPaperback
    LanguageEnglish
    Publish YearJanuary 2013

    Description

    Phi Strategic Management: Concept And Cases 14Th Edition by David

    The new edition of this widely-read book provides an effective approach for developing a clear strategic plan in the new world order. Changes made in this edition are aimed at illustrating the effect of new business concepts and techniques on strategic management theory and practice. Due to the magnitude of recent changes affecting companies, cultures and countries, every page of this edition has been updated. A few new features of this edition are given below.

    Key Features:-

    • Brand new Cohesion Case on Walt Disney company.
    • Brand new or improved Assurance of Learning Exercises at the end of all chapters to apply chapter co
    • Brand new examples throughout the book.
    • All new current readings at the end of each chapter; new research and theories of seminal thinkers i
    • Twenty-seven brand new cases grouped by industry.