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Social Media Risk and Governance at Meripustak

Social Media Risk and Governance

Books from same Author: Phil Mennie

Books from same Publisher: Kogan Page Ltd

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    • General Information  
    Author(s)Phil Mennie
    PublisherKogan Page Ltd
    ISBN9780749474577
    Pages232
    BindingPaperback
    LanguageEnglish
    Publish YearOctober 2015

    Description

    Kogan Page Ltd Social Media Risk and Governance by Phil Mennie

    Few topics are as pressing to policy makers business leaders and the risk management community as the secure and compliant management of social media. Social Media Risk and Governance is a practical guide to the components and considerations which make up a good social media governance strategy spanning both external communications channels such as Facebook Twitter and LinkedIn as well as enterprise social networks within an organization.Written by social media risk and governance expert Phil Mennie Social Media Risk and Governance addresses the concepts which professionals in information security marketing compliance and risk management need to take into account in their daily practice guiding us through policy evaluation planning on social media information security and fraud risks how to respond to a crisis or to archive data and more. Featuring examples from companies such as BP MasterCard Netflix PwC Silk Road UBS and Yelp the book is designed to promote cross-functional working between professional users of social media acknowledging the impact of these technologies across the business and the interaction of the various stakeholders when planning new activities to effectively harness the power of social media safely and successfully for their organization.