Description
IP Innovative Publication Pvt Ltd Principles of Management A New Approach by Dr Mohd Parvez Dr Pallav Gupta
Principles of Management: A New Approach covers almost all the topics which are required in the present education system. It is useful for Engineering as well as Business Administration students at different levels.This book contains 13 chapters which are focused on the management of systematic approach, decision making, finance, production, advertising, marketing and risk assessment etc.Use of lucid language has been made throughout the book for wider readability by the students from various Technical Universities/Institutes.Incorporation of easy and systematic diagrams as well as flowcharts has been made throughout the book for making the students well acquainted with each and every topic.Additions of questions at the end of each chapter has been done for making the students ready for facing the question papers in their end semester examinations.