Management Decision-Making Big Data and analytics at Meripustak

Management Decision-Making Big Data and analytics

Books from same Author: Simone Gressel 

Books from same Publisher: Sage Publishing

Related Category: Author List / Publisher List


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  • General Information  
    Author(s)Simone Gressel 
    PublisherSage Publishing
    Edition1st Edition
    ISBN9781526492005
    Pages336
    BindingSoftcover
    LanguageEnglish
    Publish YearJanuary 2021

    Description

    Sage Publishing Management Decision-Making Big Data and analytics by Simone Gressel 

    Accessible and concise, this exciting new textbook examines data analytics from a managerial and organizational perspective and looks at how they can help managers become more effective decision-makers. The book successfully combines theory with practical application, featuring case studies, examples and a ‘critical incidents’ feature that make these topics engaging and relevant for students of business and management. The book features chapters on cutting-edge topics, including: • Big data • Analytics • Managing emerging technologies and decision-making • Managing the ethics, security, privacy and legal aspects of data-driven decision-making The book is accompanied by an Instructor’s Manual, PowerPoint slides and access to journal articles. Suitable for management students studying business analytics and decision-making at undergraduate, postgraduate and MBA levels.