Gamification Marketing For Dummies at Meripustak

Gamification Marketing For Dummies

Books from same Author: Zarrar Chishti

Books from same Publisher: Wiley India

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  • General Information  
    Author(s)Zarrar Chishti
    PublisherWiley India
    ISBN9789354245763
    Pages312
    BindingPaperback
    LanguageEnglish
    Publish YearJanuary 2021

    Description

    Wiley India Gamification Marketing For Dummies by Zarrar Chishti

    Nothing drives interest from customers more than giving them the chance to win. From old school sweepstakes and stamp collecting games to modern mobile loyalty programs or branded game apps, gamification helps connect you to your customers in a way they invite into their lives. This book helps you add the effective but challenging aspects of gamification to your marketing strategy. No matter what your digital proficiency, intelligent marketing with ramifications for Dummies will guide both veteran and inexperienced marketers through the maze of planning and executing a gamification strategy.