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Gaining And Sustaining Competitive Advantage, 4Th Edition at Meripustak

Gaining And Sustaining Competitive Advantage, 4Th Edition

Books from same Author: Barney

Books from same Publisher: Pearson India

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    • General Information  
    Author(s)Barney
    PublisherPearson India
    Edition4
    ISBN9789332550155
    Pages512
    BindingPaperback
    LanguageEnglish
    Publish YearJanuary 2015

    Description

    Pearson India Gaining And Sustaining Competitive Advantage, 4Th Edition by Barney

    Explore the most up-to-date research in the field of strategic management. Gaining and Sustaining Competitive Advantage provides students and practitioners with the most up-to-date research in a way that helps them see how the concepts can be applied to the real business world. Barney explores the impact of the recent global business changes in relation to the competitive context of firms and their ability to generate and sustain competitive advantages. The fourth edition has been thoroughly updated to include the latest research in the field.