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Essential Series-Feeling Good for No Good Reason at Meripustak

Essential Series-Feeling Good for No Good Reason

Books from same Author: Pete Cohen Judith Verity

Books from same Publisher: VIVA BOOKS PRIVATE LIMITED

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    • General Information  
    Author(s)Pete Cohen Judith Verity
    PublisherVIVA BOOKS PRIVATE LIMITED
    ISBN9788176491389
    BindingPaperback
    LanguageEnglish
    Publish YearJanuary 2008

    Description

    VIVA BOOKS PRIVATE LIMITED Essential Series-Feeling Good for No Good Reason by Pete Cohen Judith Verity

    From ancient battlefields to the modern business landscape competitors have tried innumerable approaches to conquering adversaries. Success for the victors has taken many forms and travel Ed many paths but at its heart winning strategy can be boiled down to ten universal principles. When learned and implemented these principals become powerful drivers of business excellence. Renowned strategy expert William a. Cohen whose considerable experience in the military corporate and academic sectors forms the basis for the art of the strategist presents the timeless lessons of: * commitment to a definite objective * seizing and maintaining the initiative * economization to mass (concentration of resources) * positioning * surprise * multiple simultaneous alternatives * The indirect approach * simplicity * timing * exploiting success with examples including the conquests of hannibal and Alexander the Great the political triumphs of Bill Clinton George W. Bush and Arnold schwarzenegger and the business successes of Internet giant verisign and other high-profile companies the art of the strategist proves how superior strategy trumps other factors in almost every competitive arena. The ten lessons in turn form a road map to decisive victory in business.