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Creating & Delivering Your Value Proposition at Meripustak

Creating & Delivering Your Value Proposition

Books from same Author: Cindy Barnes Helen Blake David Pinder

Books from same Publisher: Kogan Page India Pvt. Limited

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    • General Information  
    Author(s)Cindy Barnes Helen Blake David Pinder
    PublisherKogan Page India Pvt. Limited
    ISBN9780749460907
    BindingPaperback
    LanguageEnglish
    Publish YearJanuary 2010

    Description

    Kogan Page India Pvt. Limited Creating & Delivering Your Value Proposition by Cindy Barnes Helen Blake David Pinder

    In recent years developing a value proposition has become the prime consideration for businesses. A value proposition is an analysis and quantified review of the business benefits costs and value that a company can deliver to prospective customers and customer segments. Creating and Delivering your Value Proposition provides guidance for business leaders demonstrating why having a strong value proposition is so important for a company. This practial new title shows readers how to build deliver and harness value propositions to create profitable growth for a business by utilizing the experience of clients and customers. Featuring global case studies and examples Creating and Delivering your Value Proposition is an essential guide to understanding and developing a value-focused strategy for all senior practitioners.